Rahel Bela Krisna Br. Situmorang, and Yuniarti Fihartini. 2025. “Examining the Impact of Integrated Marketing Communi-Cation on Consumers’ Purchase Intention: Evidence from Nutrisari in Lampung Province”. Global Management: International Journal of Management Science and Entrepreneurship 2 (2):65-73. https://doi.org/10.70062/globalmanagement.v2i2.206.